4K and 4S - Crossing the Chasm

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I went NAB2012 in Las Vegas last week and it was my first time to go to NAB. It is Video & Audio new technologies exhibit for Professional & Prosumer markets.

All of them are leading 3D video but I am wondering how many people really want to watch all TV programs in 3D.  I have the same question on 4K and 4S which seemed to be the hot marketing buzz words this time.

• 4K stands for the next Video specification for 3284 x 2120 pixels resolution which is 4 times more than Full HD (1920 x 1080 pixels)

• 4S stands for four display device (Screen); TV, PC, Smartphone and Tablet.

There is a big chasm between the end users' willingness to buy as being said by Crossing the Chasm.  In Japan all TV broadcasts were switched over to the digital TVs which was a kind of the special procurement demand last year.  I do not think majority of them are not ready to change their digital TV for next few years.

Before the higher resolutions TV set, the TV stations have to procure the high-end Camera as well as its infrastructure must be improved such as CATV optical fiber cables to broadcast 4K TV programs and it does not help to watch the old programs if I am correct. When they storage 4K video, it will require a huge storage memory as well.

I feel something is wrong.  We might not appreciate with these technology improvements with such a high pace and anyway these home appliance companies cannot enjoy the reasonable ROI as their business.

I am afraid that they are going into the endless / unnecessary competitions at wrong time without looking at end users' expectation and benefits.  They are just competing each other with their technologies roadmap.

Is it the way how the Japanese companies can survive?  I do not think so... time to change what a competition is in their business.

Time 100

Male : Female = 5 : 3.  And there is no Japanese listed.


I paid my attention to Salman Khan and I believe that we find the world is being changed when we see more people for the educational field, not economy and business fields.

今週発売のTIME紙は、世界で最も影響与えた100名。

ちなみに男女の比率はと数えて途中で分からなくなりましたが、50名（男性）：30名（女性）近似値まで数えました。つまり、女性比率はダントツに上がっています。

ところで100名に日本人はゼロ！

GDP第何位とかいっても意味がないでしょう。当然市場規模は小さいのですから、そんな物差しは捨てて、もっと他に価値を見出さないといけないと思います。

私が知っていたなかで興味があるのはSalman Khan元々姪っ子の算数の手助けで始めたことがここまで広がりました。教育面がもっと注目を浴びると世の中がもっと変わりだしたことになっている指数になるでしょう。

This time, I supported Japan Relief project led by Western Washington University students.  They made these video letters and raised the donation and sent these directly to its local government and communities. I am glad to see a lot of people spread out their relationship.